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Web & Apps · E-shops

E-shops wired to your ERP, myDATA and couriers: Connected Commerce.

Small e-shop packing table with cardboard boxes, a label printer, parcels with blank labels and hands taping a box.retyped by handThis image was created with an AI tool (AI Act, Article 50).

An order's journey

Seven stops. How many by hand?

  • retyped by hand
  • exception: a person looks at it
How we'd apply it in a given trade, written on the same form, with numbers from public sources and assumptions in plain view.

Order

Without connections
It lands in WooCommerce. So far, so good.
With connections
It lands in WooCommerce and heads straight for the ERP.

ERP

Without connections
Someone retypes it into the ERP: customer, items, prices.
With connections
It's created in the ERP with the right codes. Shortfalls and price mismatches get flagged.

Invoice and myDATA

Without connections
It's issued by hand, then someone checks whether it reached myDATA.
With connections
It's issued from the ERP and transmitted through a certified provider, as invoices will require from 1 February 2027.

Courier

Without connections
The voucher is created on the courier's website, with the address and phone copied over by hand.
With connections
The voucher is created automatically and the tracking number comes back to the order.

Customer updates

Without connections
"Where's my order?" on the phone, five times a day.
With connections
The customer is updated without asking, and the AI assistant answers from the real shipment data.

Cash on delivery

Without connections
The courier's payout statement is checked line by line against a spreadsheet.
With connections
The payout statement is matched to the orders automatically. Differences go to a person.

Stock and Skroutz

Without connections
Stock gets updated "when we get round to it", and Skroutz shows something that's sold out.
With connections
ERP stock reaches the site and the Skroutz feed at every sync.

Left and right arrows move between stops.

What we connect

Make the systems you already pay for talk to each other.

ERP
Greek ERPs such as SoftOne, Entersoft and Epsilon, through their APIs: customers, items, prices, orders, invoices.
E-invoicing
Certified providers to myDATA, and the digital delivery note where it applies.
Couriers
Vouchers, tracking numbers, returns and cash-on-delivery statements from Greek couriers and parcel lockers.
Marketplaces
Feeds for Skroutz and BestPrice, with price and stock from the ERP.
Payments
Banks and payment providers, with payments reconciled against orders.
CRM and email
Customers and purchases in your CRM, for messages based on what people actually bought.
80%

In the AI Readiness Index 2025, 80% of SMEs named ERP or CRM integration as a barrier.

AI Readiness Index 2025 (ENTERSOFTONE and AUEB ELTRUN) A survey co-authored by a company that sells software. Useful, but not neutral.

E-invoicing

The invoice is changing route.

According to AADE (30/9/2026), businesses with 2023 revenue up to €1 million must issue e-invoices from 2 November 2026, with a transition period until 31 January 2027. From 1 February 2027, documents reach myDATA only through a certified provider or AADE's own apps, no longer directly from an ERP.

For an e-shop, that means one more connection that has to run without a human hand: order, ERP, provider, myDATA.

according to AADE (30/9/2026) An announcement by a public authority, such as AADE, with its date.

The rule covers invoices. For retail receipts, we check what applies in your case.

Check your readiness in 2 minutes

Conversion

Ads bring people in. Checkout closes the sale.

We measure every step from product page to payment and fix first where the most people drop off. With A/B tests where traffic allows, with judgement and measurement where it doesn't.

Find where your funnel leaks

Customer service

It answers with the data, not with platitudes.

It answers "where's my order?" and "what size should I get?" from the real order and catalogue data. It says it's AI in its first sentence and hands over to a person in one tap.

In a study of 5,179 customer-support agents, an AI assistant raised the number of issues resolved per hour by 14% on average, and by 34% for the least experienced.

NBER w31161 A published scientific study.
See the AI Front Desk

Accessibility

Accessible. And now, for most e-shops, mandatory.

The European Accessibility Act has covered e-commerce services since 28 June 2025, with an exemption for micro-enterprises that provide services. We build e-shops to a WCAG 2.2 AA target: full keyboard use, proper labels on forms and filters, visible focus, real text instead of pictures of text, and an accessibility statement that says what applies.

Directive (EU) 2019/882, European Accessibility Act The text of a law or regulation, linked to its official publication.

An e-shop is never finished. It needs looking after.

Every e-shop we build leaves with a Secure or Growth care plan: updates, tested backups, hardening, monitoring.

See the care plans