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AI Front Desk

A clinic, 15:01. The doctor is with a patient; reception left at three.

The phone rings. At 15:01, nobody picks up.AI front desk: voice and chat assistants that speak Greek.

An assistant that answers your phone, Viber, WhatsApp and website, in Greek and other languages. It books appointments, takes orders, says it's AI in its very first sentence and hands over to a person when it should.

"Hello, you're speaking with Netex's digital assistant, an artificial intelligence system."

It's always the first sentence. The AI Act (Article 50) requires it. We'd say it anyway.
This image was created with an AI tool (AI Act, Article 50).

A recorded call

What your customer hears. What reaches your calendar.

Two calls, two jobs. See how a voice becomes a record, and where the assistant stops and calls in a person.

Both voices are synthetic (AI): the assistant's and the caller's.

Both voices are synthetic (AI): the assistant's and the caller's.

The call as text

  1. Assistant (AI) [In Greek] Hello, you're speaking with the Demo Hotel's digital assistant, an artificial intelligence system.Γεια σας, μιλάτε με τον ψηφιακό βοηθό του Ξενοδοχείου Demo, ένα σύστημα τεχνητής νοημοσύνης.
  2. Assistant (AI) Hello, you're speaking with the Demo Hotel's digital assistant, an artificial intelligence system.
  3. Assistant (AI) This call is transcribed to handle your request. To reach a person, say “reception” or press 0. How can I help?
  4. Guest Hi. We arrive on the 3rd of June and our flight lands at ten past eleven at night. Can you arrange a transfer from Heraklion airport?
  5. Assistant (AI) Of course. What name is the booking under?
  6. Guest Martin. M, A, R, T, I, N.
  7. Assistant (AI) Martin, M-A-R-T-I-N. I can see a double room with a sea view, 3 to 10 June. Is that you?
  8. Guest That's us. Two adults, and we'll need a child seat.
  9. Assistant (AI) A private transfer for two adults with one child seat is 45 euros, paid to the driver. Pickup at arrivals at 23:30, Thursday 3 June. Shall I book it?
  10. Guest Yes, please.
  11. Assistant (AI) Booked. I'll send the confirmation by email and WhatsApp, with the driver's number on the day.
  12. Guest Could we also have a late check-out on the last day?
  13. Assistant (AI) Late check-out depends on occupancy that day, so I've passed your request to reception. They'll confirm by email before you arrive.
  14. Guest Perfect, thank you.
  15. Assistant (AI) Thank you, Mr Martin. See you in June.

Missed-call calculator

How many calls do you miss? And what do they cost?

Recovered revenue is usually a bigger number than hours saved. We show them separately so they don't get mixed up.

The demo didn't load. The text below says what you would have seen.

Missed-call calculatorWorked example

Start from a sector
800
800 (example)
30%
30%
30% (example)
25%
€€100 (example)
3.0′
3 (example)
revenue recovered a month€1,800 · revenue recovered a month
calls answered
240
new appointments or orders a month
18
phone hours the assistant covers12.0

At this volume, start with the Chat + Voice tier.

= New bookings = calls × % unanswered × % new × % conversion · Revenue = new bookings × average value · Hours = calls the assistant answers × minutes ÷ 60

Example: 800 × 30% = 240 calls · × 30% new × 25% = 18 new bookings · × €100 = €1,800 a month Netex estimate from the SME automation research (track 03, §4)

Rule: if calls are 0 → Chat; otherwise Chat + Voice; if several languages or outbound reminders are needed → Concierge.

See the tiers

Channels

Viber for locals. WhatsApp for visitors.

One assistant, one body of knowledge, four channels. You don't maintain four different bots.

  • Viber

    First channel for customers over 40: clinics, pharmacies, parents, accounting-office clients.

  • WhatsApp

    For tourists and buyers abroad. When someone messages you from a click-to-WhatsApp ad and you reply within 24 hours, a free 72-hour messaging window opens.

    Meta, WhatsApp Business Platform pricingsource Meta, WhatsApp Business Platform pricing (opens in a new tab)

  • Voice

    For people who'd rather just ring. There are plenty of them.

  • Website chat

    On your own website, with the same knowledge and the same way out to a person.

How it works

It answers only from what you gave it.

Every assistant we build has a way out to a person.

  1. Your knowledge

    Opening hours, price list, FAQs, availability from your calendar, PMS or ERP. Nothing from the “general” internet.

  2. The assistant

    It works out what the customer wants, asks for anything missing and reads the critical details back. If it isn't sure, it asks again.

  3. The action

    An appointment in the calendar, a booking in the PMS, a draft order in the ERP, a confirmation on Viber or by email.

The human

Complaints, emergencies, medical or legal questions, prices off the list: they go to a person, with the full conversation attached.

Greek voice

Greek numbers are the hard part.

Numbers, names and addresses: that's where voice assistants trip up. So we run a 100-call test before every handover, and hand over only when booking-detail accuracy is at least as good as your own staff's.

  • Critical details are always read back to the caller.
  • If it isn't sure, it asks again or hands over to a person. It doesn't guess.

We measure: booking-detail accuracy · median response time · handover rate · caller satisfaction

Test sheet · 100 callsAI Front Desk

  1. Dates and times ("Tuesday the 17th at half five")tested
  2. VAT numbers, phone numbers and digitstested
  3. Streets and districtstested
  4. Cretan and other regional accentstested
  5. Names in Greeklish and foreign namestested
  6. Noisy mobile linestested

What we measure

Satisfaction and automation, always together.

The automation rate on its own lies: an assistant that closes every conversation fast may be driving customers away. That's why the monthly report always shows both, plus the 10 questions asked most often.

Monthly report · AI Front Desktemplate

  • Calls and messages answered, by hour of day
  • Appointments, bookings or orders the assistant made
  • Time to first reply
  • Handover rate, and why
  • Detail accuracy: dates, names, codes
  • Customer satisfaction after the conversation

satisfaction + automation, together

Tiers

Three tiers. Prices in the open.

"From" prices, excluding VAT. The final price depends on the integrations and call volume.

Chat

from €390/month + €2,500 set-up

For businesses that mostly get messages.

  • Assistant on website, Viber and WhatsApp
  • Answers only from your own information
  • Books appointments or reservations
  • AI disclosure and a way out to a person
  • Monthly report on questions asked

I want this one

Chat + Voicerecommended

from €790/month + €5,500 set-up

For anyone losing calls at peak times or after closing.

  • Everything in Chat
  • Greek voice assistant for overflow and after hours
  • 100-call test before handover
  • Transcription notice
  • Connection to calendar, CRM or ERP

I want this one

Concierge

from €1,500/month

For hotels, groups and order desks working in several languages.

  • Everything in Chat + Voice
  • Several languages
  • Reminders and outbound messages, with consent
  • Upsell prompts (transfers, late check-out, excursions)
  • Quarterly optimisation

I want this one

"From" prices, excluding VAT.

Usage (voice minutes, WhatsApp messages) is billed by volume.

Every voice assistant starts with a pilot and a 100-call test.

Not sure which? Start with the calculator

Compliance

It says it's AI in its first sentence.

The demo didn't load. The text below says what you would have seen.

The first twelve seconds

The voice in this recording is synthetic (AI).
  1. AI Act, Article 50
  2. GDPR: purpose and retention
  3. Netex AI Trust Standard
  • AI disclosure in the first sentence. Article 50 of the AI Act has applied since 2 August 2026.
  • Transcription notice with purpose and retention period.
  • One step to a person: say "person" or press 0.
  • A data processing agreement (DPA), processing in the EU, no model training on your data.
  • Optional redaction of personal details in transcripts.
  • Clinics and vets: no symptom triage, no medical advice, the least health data possible.

In Greece, Law 5321/2026 makes the Hellenic Data Protection Authority (HDPA) responsible for Article 50 transparency. Fines reach €15 million or 3% of worldwide turnover; for SMEs, whichever is lower.

Jones Walker, AI Act: Article 50 and the Digital Omnibus · Lawspot, Law 5321/2026Jones Walker, AI Act: Article 50 and the Digital Omnibus · Lawspot, Law 5321/2026source Jones Walker, AI Act: Article 50 and the Digital Omnibus (opens in a new tab)source Lawspot, Law 5321/2026 (opens in a new tab)

The full AI Trust Standard

Other sectors, same method

Eight front desks. Eight phones ringing.

A vet clinic in Thessaly, a taverna in Chania, a sales desk in an industrial area. The question is the same: which call gets lost, and who should end up taking it.

Use cases built on how Greek businesses actually work. Wherever there's a number, its source or its maths sits right beside it.

How this mechanism runs for a business in this sector, step by step.
Veterinary clinic · ThessalyBefore-and-after diagram: Veterinary clinic · Thessaly. Today: call at 11:20, the vet is in surgery, unanswered (≈30% of calls). With the assistant: call at 11:20, answers, says it's AI, booking plus Viber, emergency: to the vet. We measure: unanswered calls. Use case. Today Veterinary clinic · Thessaly Call at 11:20 The vet is in surgery Unanswered ≈30% of calls With the assistant Call at 11:20 Answers, saysit's AI Booking plus Viber Emergency:to the vet we measure unanswered calls use case
Today
Calls are lost at peak times and after closing. Vaccination reminders are phoned through when someone has a minute.
With the assistant
The voice assistant answers the calls nobody can take, books into the calendar and confirms on Viber. Vaccination reminders go out on their own.
The human
Emergencies go straight to a person. The assistant gives no medical advice.
We measure
Unanswered calls · after-hours bookings · vaccinations done on time
The maths
800 calls × 30% unanswered = 240 calls a month now answered. If 30% are new clients and 25% of them book, that's about 18 new appointments a month. Netex estimate from the SME automation research (track 03, §4)
What others measured
The unanswered and conversion assumptions come from US dental-practice data. In a vet clinic we measure them from your own phone system. Peerlogic, 26 dental practices in one US group, 4,280 calls, February 2026source Peerlogic, 26 dental practices in one US group, 4,280 calls, February 2026 (opens in a new tab)

How this mechanism runs for a business in this sector, step by step.
50-room hotel · CreteBefore-and-after diagram: 50-room hotel · Crete. Today: WhatsApp at 23:40, reply next morning (23:40 → 08:30), taxi via the platform. With the assistant: WhatsApp at 23:40, replies in French, transfer priced from the PMS, complaints: to reception. We measure: time to first reply. Use case. Today 50-room hotel · Crete WhatsApp at 23:40 Reply next morning 23:40 → 08:30 Taxi via the platform With the assistant WhatsApp at 23:40 Replies in French Transfer pricedfrom the PMS Complaints:to reception we measure time to first reply use case
Today
Reception replies in the morning. By then, the guest has booked a taxi through the booking platform.
With the assistant
One assistant across WhatsApp, Viber, email and the website replies in the guest's language, from your own data, and offers a transfer, late check-out or excursion depending on availability.
The human
Complaints and special requests go to reception. The assistant never quotes a price that isn't in the PMS.
We measure
Time to first reply · requests closed without a person · revenue from transfers and upsells
The maths
1,200 messages × 3 min × 80% ≈ 48 hours a month, in season. Netex estimate from the SME automation research (track 03, §4)
What others measured
A three-hotel group in Munich automated 88.4% of guest enquiries across all channels, over 18,000 conversations (January–May 2025). Hospitality Net: KING's Hotels (Munich) with HiJiffy, January–May 2025source Hospitality Net: KING's Hotels (Munich) with HiJiffy, January–May 2025 (opens in a new tab)

How this mechanism runs for a business in this sector, step by step.
Gym · 2 locationsBefore-and-after diagram: Gym · 2 locations. Today: “How much?” at 22:10, reply tomorrow (never measured), a member who drifted off. With the assistant: Viber or WhatsApp, prices, timetable, trial, booking and nudge, payments: to a person. We measure: trials that become memberships. Use case. Today Gym · 2 locations “How much?” at 22:10 Reply tomorrow never measured A member whodrifted off With the assistant Viber or WhatsApp Prices, timetable,trial Booking and nudge Payments:to a person we measure trials that becomememberships use case
Today
Trial sessions are booked by phone. When a member stops coming, we notice when their membership runs out.
With the assistant
The assistant on Viber and WhatsApp answers prices and timetables, books a trial into the schedule and, when a member has been away for two weeks, sends a friendly nudge.
The human
Cancellations and payments are handled by a person.
We measure
Trials booked · trials that became memberships · members who came back
The maths
We put a number on it only after measuring your own workflow.

How this mechanism runs for a business in this sector, step by step.
Car workshop · HeraklionBefore-and-after diagram: Car workshop · Heraklion. Today: “Is it ready?”, the mechanic downs tools (all day), bookings in a notebook. With the assistant: “Is it ready?”, status from the system, bookings and MOT, repair price: the mechanic. We measure: missed calls. Use case. Today Car workshop · Heraklion “Is it ready?” The mechanic downstools all day Bookingsin a notebook With the assistant “Is it ready?” Status fromthe system Bookings and MOT Repair price:the mechanic we measure missed calls use case
Today
The mechanic downs tools to answer, or doesn't answer at all. Bookings and MOT reminders live in a notebook.
With the assistant
The assistant reads the job status from the workshop system, answers, books slots and sends MOT and service reminders.
The human
Only the mechanic diagnoses a fault or prices a repair.
We measure
Missed calls · bookings made by the assistant · interruptions on the workshop floor
The maths
We put a number on it only after measuring your own workflow.
What others measured
Across about 53 million service calls to US dealerships, about 36% were missed opportunities. Car Wars via CBT News: service calls to US dealerships, 2025source Car Wars via CBT News: service calls to US dealerships, 2025 (opens in a new tab)

How this mechanism runs for a business in this sector, step by step.
Taverna · ChaniaBefore-and-after diagram: Taverna · Chania. Today: call at 21:15, full house, books next door (never measured). With the assistant: call at 21:15, answers in 4 languages, table booked, allergies: to staff. We measure: peak calls answered. Use case. Today Taverna · Chania Call at 21:15 Full house Books next door never measured With the assistant Call at 21:15 Answers in 4languages Table booked Allergies: to staff we measure peak calls answered use case
Today
At peak, nobody has a hand free to pick up. The caller books next door.
With the assistant
The assistant answers in Greek, English, German or French, books a table in your reservation system or spreadsheet, and answers allergen questions only from your own menu.
The human
Groups of more than 10 and every allergy are flagged to staff.
We measure
Peak calls answered · bookings made by the assistant · no-shows
The maths
15–30 hours a month, including review replies and menu questions in messages. Netex estimate from the SME automation research (track 03, §4)

How this mechanism runs for a business in this sector, step by step.
Neighbourhood pharmacy · HeraklionBefore-and-after diagram: Neighbourhood pharmacy · Heraklion. Today: “Do you have it?” on Viber, replies between customers (every day), forgotten. With the assistant: “Do you have it?” on Viber, stock checked, reserved for pickup, medicines: the pharmacist. We measure: pickup reservations. Use case. Today Neighbourhood pharmacy · Heraklion “Do you have it?”on Viber Replies betweencustomers every day Forgotten With the assistant “Do you have it?”on Viber Stock checked Reserved forpickup Medicines:the pharmacist we measure pickup reservations use case
Today
The pharmacist checks the system, replies between two customers at the counter and loses track of who asked for what.
With the assistant
The assistant checks stock in the pharmacy system, reserves the item for pickup and lets the customer know when a prescription is ready.
The human
No medical advice from the assistant. Every question about medicines goes to the pharmacist.
We measure
Pickup reservations · response time · questions passed to the pharmacist
The maths
15–30 hours a month. Netex estimate from the SME automation research (track 03, §4)
What others measured
Greece has about 101 pharmacies per 100,000 people, against an EU average of 32 (2023). With competition that dense, speed on Viber counts. ABDA, pharmacy density in Europesource ABDA, pharmacy density in Europe (opens in a new tab)

How this mechanism runs for a business in this sector, step by step.
Packaging maker · B2B sales deskBefore-and-after diagram: Packaging maker · B2B sales desk. Today: call at 15:01, voicemail, order tomorrow, if someone remembers (never measured). With the assistant: call at 15:01, reads back codes, quantities, draft in the ERP, a salesperson confirms. We measure: after-hours orders. Use case. Today Packaging maker · B2B sales desk Call at 15:01 Voicemail Order tomorrow, ifsomeone remembers never measured With the assistant Call at 15:01 Reads back codes,quantities Draft in the ERP A salespersonconfirms we measure after-hours orders use case
Today
The call goes to voicemail or to a mobile nobody answers. The order gets written up tomorrow, if someone remembers.
With the assistant
The assistant takes the order, reads back codes and quantities and saves it as a draft in the ERP.
The human
A salesperson confirms every draft order in the morning. Prices and stock come only from the ERP.
We measure
After-hours orders · code errors · time to confirmation
The maths
We put a number on it only after measuring your own phone system.

How this mechanism runs for a business in this sector, step by step.
Estate agency · HeraklionBefore-and-after diagram: Estate agency · Heraklion. Today: enquiry at 19:30, reply at 10:00 (19:30 → 10:00), the buyer looks elsewhere. With the assistant: enquiry at 19:30, reply in under a minute, viewing or video call, price, negotiation: the agent. We measure: time to first reply. Use case. Today Estate agency · Heraklion Enquiry at 19:30 Reply at 10:00 19:30 → 10:00 The buyer lookselsewhere With the assistant Enquiry at 19:30 Reply in undera minute Viewing or videocall Price, negotiation:the agent we measure time to first reply use case
Today
The reply goes out the next morning. The buyer has already written to three other agencies.
With the assistant
The assistant replies within a minute, in German or English, asks about budget, area and timeline, and books a viewing or a video call into the agent's calendar.
The human
Prices, negotiation and legal matters stay with the agent.
We measure
Time to first reply · viewings booked · leads with complete details
The maths
We put a number on it only after measuring your own workflow.
What others measured
Leads called within 5 minutes were about 100 times more likely to be reached than at 30 minutes. An older study (2007), still the most cited. MIT/InsideSales study (2007), summarysource MIT/InsideSales study (2007), summary (opens in a new tab)

The form opens with your sector selected. Nothing goes into the page address.

Proof

Eleven minutes became under two. Then Klarna started hiring people again.

In 2024 Klarna's AI assistant resolved customer-service cases in under 2 minutes instead of 11. In 2025 the company started hiring people again, for quality. That's why every assistant we build has a way out to a person, and why we measure satisfaction alongside automation. Klarna and EntrepreneurKlarna Klarna (opens in a new tab)Entrepreneur Entrepreneur (opens in a new tab)

Become our first measured case in your sector.

We'd like to be first

Questions

What is an AI front desk?

An assistant that answers your phone, Viber, WhatsApp and website, in Greek and other languages. It books appointments, takes orders and answers questions only from your own information. It says it's AI in its first sentence and hands over to a person when it should, or when asked.

How much does an AI agent cost for a business?

We publish our prices: Chat from €390/month + €2,500 set-up, Chat + Voice from €790/month + €5,500 set-up, Concierge from €1,500/month. Usage (voice minutes, WhatsApp messages) is billed by volume. The final price depends on the integrations with your calendar, PMS, CRM or ERP. Prices exclude VAT.

Does it handle Greek properly, with numbers and addresses?

That's the hard part, and we say so. Before every handover we run a 100-call test with dates, digits, street names, regional accents and noisy lines. We hand over only when booking-detail accuracy matches your own staff's at least. Critical details are always read back.

Does it have to say it's AI?

Yes. Since 2 August 2026, Article 50 of the AI Act says anyone talking to a chatbot or voice assistant must be told so from the start. In Greece the Hellenic Data Protection Authority is responsible (Law 5321/2026). Our assistants say it in their first sentence, along with the transcription notice.

What if it doesn't understand, or gets it wrong?

It asks again, and if it still isn't sure, it passes the call or message to a person. It never guesses a date or a code: it reads them back to the caller to confirm. Every conversation is logged, and each month we look at where it got stuck and fix it.

Does it connect to our calendar, PMS or ERP?

In most cases, yes, and that's half the job. The assistant writes appointments to your calendar, bookings to the PMS, draft orders to the ERP and contacts to the CRM. We check your own integration in the first call or the X-Ray, before any quote.

Will it replace our receptionist?

No. It catches the calls nobody has time for: at peak, during breaks, after closing. Your people keep whatever needs judgement and warmth. Klarna learned this the hard way and hired people back. That's why every assistant we build has a way out to a person.

Listen to our assistant. Then picture it on your own line.

Send us the 20 questions you hear most often. On the call, we'll show you the assistant answering them.

Not sure whether you need voice or chat? The X-Ray answers it from your own call logs, from €890.The form opens with whatever you picked on this page. Nothing goes into the page address.